CLIENT WORK

Harvard Hope

The Center for the Study of African Societies and Economies (CSASE) at Harvard University asked us to create a new logo for Harvard Hope.

Harvard Hope is a program that engages and empowers Harvard students in global service projects where they will gain hands-on leadership experience and make a direct impact in local communities.

The goal for the visual identity was to convey purpose, global connection, and a balance of academic excellence with human warmth. It was important to the team to use one of their distinctive reds, and we pulled complimentary colors from the existing Harvard brand palette.

WHAT WE DID:

  • Logo Design
  • Swag

 

Logo Design

Not all designers can manage the constant swirl and jumpy expectations of a fast-growing startup, but Lisa is a master. Whether it’s a first draft, or the hundredth tiny tweak, she executes patiently, quickly, and accurately, maintaining a consistent brand look and feel. We are lucky to have her! 
PHAEDRA HISE, Director of Content Marketing, StreetLight Data