CLIENT WORK
WAGL AI
WAGL combines human and AI intelligence through real-time “swarming” inspired by nature, enabling collaborative forecasting for more accurate and engaging predictions.
The name WAGL comes from “waggle,” the dance bees use to communicate direction and guide their hive.
We wanted the logo mark to reference this bee analogy, while still appearing tech-forward. The design is an abstract ‘waggle’ line that subtly forms a hive shape, combined with strong letterforms and a warm, bright color palette.
WHAT WE DID:
- Logo Design
- Logo Usage Guide
Logo Design
Not all designers can manage the constant swirl and jumpy expectations of a fast-growing startup, but Lisa is a master. Whether it’s a first draft, or the hundredth tiny tweak, she executes patiently, quickly, and accurately, maintaining a consistent brand look and feel. We are lucky to have her!
PHAEDRA HISE, Director of Content Marketing, StreetLight Data